Juan Pablo specialises in multimedia production, counter-propaganda campaigns, and strategic communications for social impact. He founded and leads Rhizome Impact's creative and campaign operations.

Over the past decade, he's produced documentaries and digital campaigns for NGOs, think tanks, and production companies across London and Latin America, led communications for the Courage in Journalism Award, launched educational YouTube channels and podcasts, and taught visual storytelling at universities in Colombia and the UK. As an entrepreneur, he's helped purposeful organisations like C40 Cities, the RedCross and Google Colombia, finding ways to communicate that people actually respond to.

Juan Pablo holds two bachelor's degrees in Social Communication and Sociology from Javeriana University in Colombia, and an MSc in Communications and Development from the London School of Economics.

Still an optimist, still convinced the quality of our conversations—and the symbols and meanings we exchange—can improve the world, one story at a time.